Bianca Fersini Mastelloni
President and CEO of Polytems Hir
European Partner

Bianca Fersini Mastelloni since many years is a trusted IR advisor counselor, whose client experience covers a wide range of industries. She has been working in Corporate Communications for over 30 years during which she was part of institutional relationships and lobbies, active in corporate communications, in media relations and in the organization of events for domestic and international companies, public institutions and associations in Italy and abroad.

Bianca joined Polytems in 1999 and she has been active in Investor Relations and Financial Communications for small and middle market companies; she handled several IPOs and extraordinary finance transactions both in Italy and abroad. In 2003 she became the major shareholder of Polytems and since then she holds this position. Bianca worked for more than 100 listed companies and prestigious organizations, including banks, brokers, funds, such as LIA (Libyan Investment Authority, the sovereign fund of Libya), Lazard Frères Gestion, HSBC Guyerzeller, E. I. Sturdza, Banca Akros, etc. She has managed several crises communication assignments.

Bianca is characterized by a strong international vision that guides her customers to see around the corner, pushing boundaries of financial markets to meet with international investors.

She is the author of the book "INVESTOR RELATIONS ED ETICA, Efficacia e Vantaggi Competitivi" as well as several articles about financial communications and Investor Relations.

She previously held leadership positions in several communication Italian companies.

Bianca has been Director of the Membership Committee of the NIRI Virtual Chapter Board of Directors and previously served as Co-Chair of the Professional Development of the NIRI Virtual Chapter. Bianca has been also Vice Chairman at Lazio Regional Chapter of the Italian Association of Female Entrepreneurs (AIDDA) and holds other leadership positions in other associations.

A scholar of issues pertaining to Communications and Investor Relations, Bianca collaborates with some Italian Universities as a lecturer about Investor Relations and Financial Communications. She is specialized in Communications and Public Relations at the State University of New York at Buffalo (USA) and Boston University, Boston.

Bianca is the editor of the blog: smallcapitalia.

Bianca Fersini Mastelloni